.
BAT is evolving at pace - truly like no other organisation.
To achieve the ambition, we have set for ourselves, we are looking for colleagues who are ready to live our ethos every day. Come be a part of this journey!
BAT NORWAY IS LOOKING FOR AN EXPERIENCED KEY ACCOUNT MANAGER
FUNCTION: Trade Marketing Norway
SALARY RANGE: Competitive salary + excellent benefits + market leading bonus
LOCATION: Oslo, Norway
ROLE POSITIONING AND OBJECTIVES
Joining us means joining a truly global tobacco and Next Generation Products company. An ambitious, diverse, global business with more than 115 years of innovation behind us and an incredibly exciting future ahead. An outstanding confluence of technology, societal change and public health awareness has built a unique opportunity: the chance to create a substantial leap forward in our long-held ambition to provide our consumers with potentially reduced-risk tobacco and nicotine choices.
The job holder is a manager within the Norwegian Trade Team. In a constantly evolving retail environment, the account function represents our frontline in understanding and proactively responding to change to gain a competitive advantage.
The environment for the Nicotine category is changing due to trade specialisation, concentration of decision-making power and legislative changes To gain competitive advantage, British American Tobacco needs to constantly highlight the total value of our offer – We act as a business partner and deliver insights and business proposals that stretches beyond tobacco profitability.
The Account Portfolio must be handled in such a way that it will not only efficiently support current initiatives and Business Processes, but also pre-empts future changes and provides optimum flexibility to the organisation to ensure BAT’s trade efficiency and ultimately, its benchmark supplier status.
The position is based in our Oslo office located in Dronning Eufemias gate in the Barcode area close to public transport and with parking.
Reports to: Head of Customer Management
Reporting Level: Manage self
Geographic Scope: Oslo, Norway
WHAT YOU WILL BE ACCOUNTABLE FOR
- Devise, implement and maintain an annual plan for your portfolio of accounts in conjunction with the overall Company Trade Plan.
- Lead assigned Account budgets effectively and deliver the annual business targets as per the agreed KPIs.
- Recommend and establish engagement strategies and negotiation contact points for accounts under your responsibility.
- Explore growth opportunities through different initiatives where relevant with key focus on Global Drive Brands and other International Brands (including local hero brands).
- Focus on the developing of value creation as an inherent part of the job.
- Establish strong commercial relationships and ensure that fact-based, persuasive selling is consistently and effectively used to deliver business objectives within accounts.
- P&L ownership, account growth, profitability & financial KPI’s.
- Continuously supervise the dynamics of your accounts to identify and exploit business opportunities.
- Take ownership of the communication planning process into your accounts and from your accounts through the business.
- Ensure that local, regional and global systems are maintained with critical account information. This includes information on the account strategies, structure and decision-making processes as well as sales and off-take information of the category, key own and opposition brands / brand families.
- Acts as a thought-leader into the category and successfully motivate account staff to communicate brand benefits according to specific occasions.
- Facilitate the involvement of senior management both on a regional and end-market with the management level of strategic international, regional and local accounts
- Oversee designated accounts ensuring that a long-term partnership is developed and preserved.
- Establish business relationships with key staff within the account to promote BAT performance within account.
- Help to mentor, train, empower and develop identified successors as well as key talent within the Trade / Key Account teams to improve potential and to prepare for future career planning.
- Take ownership for self-development as per development plan
CAN THIS BE YOUR FUTURE ROLE?
- Do you have any experience with the largest Norwegian wholesalers and retailers in grocery/convenience/petrol?
- Have you delivered Account & Channel strategies in a previous job?
ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE
- Min 3-5 years of experience in Key Account or Category Management
- FMCG manager with brand and account leadership skills.
- Demonstrated analytical, interpersonal, communication (oral & written) and planning skills.
- Proven track record to successfully negotiate, influence and present at Senior Management level.
- Strong presentation and storytelling skills.
- Ability to analyse complex problems, and recommend solutions and action plans in a simple and structured way.
- Result driven, seeking to always improve, identify and present commercially sound growth opportunities and initiatives.
- Marketing knowledge: comprehensive understanding and experience of handling all elements of the marketing mix (above / below the line, price, promotion, shelf space, and product (range), research, and category management).
- Solid understanding of all inter-related company functions including Supply Chain, Marketing Finance, IT, Legal and Human Resources.
- Written and spoken proficiency in Norwegian and English
WE ARE BAT
At BAT we are committed to our Purpose of creating A Better Tomorrow. This is what drives our people and our passion for innovation. See what is possible for you at BAT.
- Global Top Employer with 50,000+ BAT people with 138 nationalities at management level.
- Brands sold in over 180+ markets, in 73 BAT-owned manufacturing facilities.
- Newly established Tech Hubs building world-class capabilities for innovation in 4 strategic locations
- Diversity leader in the Financial Times and International Women’s Day Best Practice winner
- Seal Award winner – one of 50 most sustainable companies
BELONGING, ACHIEVING, TOGETHER
Collaboration, diversity and teamwork underpin everything we do here at BAT. We know that collaborating with colleagues from different backgrounds is what makes us stronger and best prepared to meet our business goals. Come bring your difference!
.